Piano strategico della PAC 2023 / 2027
Complemento regionale per lo Sviluppo – Rurale della Liguria
Cofinanziato dall’Unione Europea
SRG 10 – promozione dei prodotti di qualità. | Soggetto beneficiario: Consorzio tutela Basilico Genovese DOP | Autorità di Gestione CSR Liguria: politiche.agricole@regione.liguria.it – www.agriligurianet.it
Find out where you can find Genoese Basil DOP and how to recognize it.
Ready-made pesto can be made with Genoese Basil DOP: look for it in the ingredients list in various food companies' offerings. Look for the official "Genoese Basil DOP" logo on the label.
The bouquet of fresh Genoese DOP Basil is made up of whole plants , complete with roots and natural soil.
The package in which the bouquet is wrapped states:
- the name “GENOVESE BASIL DOP”
- the manufacturing company
- the product logo and the EU PDO logo
Genoese Basil DOP is an excellent aromatic ingredient in many products: from drinks to biscuits, from cured meats to condiments.
Discover it in all its versions and always recognize it thanks to the brand on the packaging.
The label bears the full wording "Basilico Genovese DOP".
Non-PDO product names that evoke geographical origin within the PDO area (maritime side of Liguria) are prohibited by law.
Preserving the traditional aroma associated with cultivation on natural soil and following precise production guidelines is the commitment of all producers belonging to the Consortium for the Protection of Genoese Basil DOP. They use the official brand to identify their products, the same one you can find in shops and supermarkets both as a bouquet of fresh Genoese Basil DOP and as an ingredient in food preparations.
In the fresh bouquet, it is the presence of natural, visibly soft earth that characterizes Basilico Genovese DOP.
The production of fresh Genoese DOP basil requires the farmer’s skill and care to play a crucial role.
The packaging method for the fresh product is unique: the extreme freshness of the product is maintained thanks to the fact that the whole plants, complete with roots, are available on the market.
The bouquet is marked with the DOP logos and reports the data of the producing company.
The product tag clearly states the full wording “GENOVESE BASIL DOP”.
As an ingredient in industrial and artisanal food products , Genoese Basil DOP comes from crops grown mostly in open fields in the summer (or in some cases in specialized greenhouses for this production). Farmers harvest the product by cutting it through ” topping, ” that is, by cutting only the tops of the plants: the youngest, tenderest, and most fragrant, to maximize its aroma.
All products that use Genoese Basil DOP include it in the list of ingredients and it is often indicated on the front label (as a secondary indication), accompanied by the product logo, with the authorization of the Protection Consortium.
Find out why you should choose Genoese Basil DOP over generic basil.
Choosing a product made with Genoese Basil DOP means consciously choosing a Ligurian delicacy and bringing a “little piece” of it to the table… and dreaming of it as a destination for your next vacation!
Behind a DOP product there are always local producers, often small ones: by choosing Genoese Basil DOP you choose the passion with which they care for the land and the commitment with which they carry on traditional production, in honor of the history that made Genoese Basil great.
To enhance the presence of Genoese Basil DOP as an ingredient, many food preparations display its official brand with the authorization of the Protection Consortium and on condition that it is clearly associated with the ingredient and not with the finished product.
A food company’s choice to purchase Genoese Basil DOP demonstrates its attention to the quality of its ingredients and their value tied to the territory and the traceability of its most prized fruits.
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