How to get certified

Because today, competition linked to the problem of high production costs requires Ligurian producers to equip themselves with “defense tools.”

Because differentiating basil based on certified origin is the way to maintain and grow the market share it has gained over time.

Because with the DOP we respond to consumers’ preference for typical products over those of unknown origin and we establish bonds of solidarity with them based on the cultural identity of the territories.

To combat the unfair use of the geographical name: the high reputation of Genoese Basil must be protected from imitations and usurpations to provide accurate and truthful information.

For its positive effect on rural development, as the PDO contributes to maintaining traditions and cultures, as well as vital social and economic systems.
Because professional customers of modern distribution are increasingly demanding guarantees on product features.

Because a geographical name protected by the DOP is a collective and reputational asset, capable of improving the visibility of the territory and raising awareness among those involved in the supply chain of the typical product.